Media Pitch: 53,000 and Rising: State Farm's Boots on the Ground
As of this morning we have received over 53,000 claims as a result of Hurricane Harvey.
Here is a story option for your consideration:
Over 1,000 Catastrophe Claim Representatives have been deployed to help our customers recover from Hurricane Harvey. These dedicated adjusters spend 9 – 10 months on the road each year helping people that have been hit the hardest by severe weather.
Let’s tell the story of one of these unique individuals, highlighting the passion and dedication it takes to leave family and friends behind in order to keep a promise.
You are invited to ride with a catastrophe claim representative to hear his personal story and experience the front lines of disaster recovery.
Let me know what questions you have,
Brad Hilliard, APR
Example of Earned Media: Adding Up the Price of Tragedy
